Employer Branding – highlight your employee value proposition
Companies whom attract the best talent on a consistent level, use the same way of working.
They all use Employer Branding specifically to attract the best employees for their organization on a consistent level. So how can you also become a leader in the market with Employer Branding?
What is Employer Branding anyway?
It is the ability to stand out of the employer crowd, everything that makes you different as a company to attract the right candidates in the market. In this competitive market it takes more effort, investment, and needs to be part of your key Business & HR strategy!
Steps to build your Employer Branding, and your company needs to get in place:
Highlight your Employee Value
Use clear job descriptions
Mobile first minded
Less is more, and time to hire is of the essence. There are enough opportunities for the best candidates in the market
It’s the most widely used channel for companies to build their brand and attract new talent, also for your company
This is necessary for candidates to learn about your employer brand and their decision to interact with your company
Keep in mind that almost 8-9 brand touchpoints are necessary to influence a candidate decision
Your employees now, are more than ever the most valuable asset and leverage for attracting new talent
Employer Branding, out of your control or harder to influence:
Approba can assist you in this process from scratch to full setup, take over your Employer Branding process by outsourcing, or join together on a hybrid way of working. The best and most positive result will be achieved by a good strategic plan. Ready for more Employer Branding?